Category: Apple: iPhone

Samsung stung by $539 million jury verdict in Apple patent defeat

Samsung stung by $539 million jury verdict in Apple patent defeat

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In the endless patent war between Apple and Samsung, Apple has again been awarded a massive jury verdict against the South Korean company. Earlier today, Apple was granted $539 million by the federal jury in the US. Originally, Apple won a 2012 federal jury verdict of more than $1 billion for various patent and design infringements […]

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How AI and CLV help app marketers drive business growth

Facebook leads other platforms for app-install ROI in performance index

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According to the latest AppsFlyer Performance Index Report (registration required), Twitter offers the best user retention record (12 weeks) of any mobile app advertising platform. However Facebook remains the overall leading media platform for app marketers. Another finding is that Google’s introduction of Universal App Campaigns (UAC) have helped the company gain on Facebook. AppsFlyer says […]

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Thinfilm's NFC-enabled magnets let Campari customers reorder from their fridge

Thinfilm’s NFC-enabled magnets let Campari customers reorder from their fridge

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Flat, thin and flexible, with no need for batteries — NFC is taking its place within the Internet of Things (IoT) to give brands a new way to interact with their customers Near-field communication (NFC) is just what it sounds like: transactional communication between two electronic devices in close proximity to each other. All iPhones […]

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