Category: bots

The meteoric rise of mobile ad fraud

The meteoric rise of mobile ad fraud

By admin Like 0

It’s a natural progression: Marketers go where the consumers are. And of course, the fraudsters follow next. As smartphone usage continually increases, it was only a matter of time before mobile ad fraud blew up as well. A recent report from mobile measurement company Adjust found that mobile ad fraud doubled year-over-year during the first […]

READ MORE
How new technologies will affect your marketing strategy

How new technologies will affect your marketing strategy

By admin 3 0

Technology has played an integral role in the growth of marketing over the years. As new technologies show up, marketers need to keep up with the trends to ensure they are able to speak their audience’s language. We decided to look a some of the growing trends that will shape your marketing strategy in 2018. […]

READ MORE
Show Buttons
Hide Buttons