Category: connected

Generation-C gives rise to the Age of Assistance

Generation-C gives rise to the Age of Assistance

By admin 4 0

Millennials and the younger Centennials behind them are often the focus of attention (and blame) when it comes to brand disruption. It’s not uncommon to see headlines such as “Millennials are Killing [Insert Industry, Brand, Institution].” Truth is that they’re not the sole culprit. Consumerism as a whole is evolving and many businesses are not […]

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