Category: Emerging Technology

How new technologies will affect your marketing strategy

How new technologies will affect your marketing strategy

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Technology has played an integral role in the growth of marketing over the years. As new technologies show up, marketers need to keep up with the trends to ensure they are able to speak their audience’s language. We decided to look a some of the growing trends that will shape your marketing strategy in 2018. […]

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Q+A with Avocados From Mexico's Head of Digital Marketing Ivonne Kinser

Q+A with Avocados From Mexico’s Head of Digital Marketing Ivonne Kinser

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Coming into the Super Bowl, Avocados From Mexico is in arguably the most unique position of any advertiser. Produce is a category with very little brand awareness and Avocados From Mexico only sells one product. Oh, and they have virtually no competitors. For part of the year, including now, Mexican avocados are the only ones […]

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ClickZ's most popular articles from October, November and December

ClickZ’s most popular articles from October, November and December

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Can you believe 2017 is almost over? Neither can we. But as it winds down, we’re reflecting on some of ClickZ‘s top articles from the past year. We’ve spent this week walking down memory lane and sharing our most popular posts, the top-read from each month. October: What’s your Amazon strategy?: The evolution of ecommerce Earlier […]

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