Category: millennials

What does the future look like for Snapchat?

What does the future look like for Snapchat?

By admin 1 0

Q1’s earnings reports are out: Facebook had a great quarter and Snap… did not. This, despite the scandals plaguing the former and the latter’s efforts to improve. Over the last few weeks, Snapchat has rolled out new augmented reality features for users, and better location data and unskippable video ads for marketers. Does this mean […]

READ MORE
A look at TradeStation's omnichannel rebrand

A look at TradeStation’s omnichannel rebrand

By admin 7 0

When you think about an executive at a financial institution, what mental image immediately comes to mind? You may be picturing a blue suit, but definitely not blue hair. But there TradeStation President John Bartleman was, getting his hair colored in the middle of the Oculus, the futuristic-looking mall at the base of New York City’s World […]

READ MORE
Real-time relevance and predicting purchases

Real-time relevance and predicting purchases

By admin 6 0

It’s common for consumers to receive promotions from retailers after they’ve made a purchase. But wouldn’t people find that promotion more valuable in real time, when they’re actually in the store? Fifty-eight percent of consumers think so, according to Eagle Eye Research. This highlights the evolution of real-time marketing, which is particularly important when reaching […]

READ MORE
Show Buttons
Hide Buttons