Category: sports

The best marketing from the PyeongChang Winter Olympics

The best marketing from the PyeongChang Winter Olympics

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The Olympics may have ended yesterday, but not for all the brands who have spent millions marketing their messages during the Games. In the spirit of competition, we looked back at this year’s Olympics marketing and crowned nine (one for each of Team USA’s gold medals) winners. Best integrated messaging: Alibaba Olympics ads often center […]

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